Words, womanhood, and wonder.
alice vincent
SUMMARY
A distinctive brand identity and online presence to encapsulate Alice Vincent's reflective storytelling and diverse journalistic endeavours.
Services
Brand Identity Design
Web Design
brand identity
Alice Vincent's brand identity is crafted to mirror the essence of her storytelling.
The brand’s colour palette features rich jewel tones and warm neutrals, inspired by the sensory experiences of wines, fruits, and cheeses. These colours not only complement Alice’s personal photography style but also resonate with the themes of her writing which seeks to encourage readers to 'savour’ life's moments, imbuing a sense of warmth and nostalgia.
Illustrated elements speak to the unedited authenticity, humour and sincerity in Alice’s work. They include depictions of Alice and various items representative of her and her writings, like pens, cameras, and books, adding a personal and relatable touch to the brand.
illustrated elements
Alice’s website was built on Squarespace with the intention of housing the writer’s portfolio, facilitating collaborations, and providing links to purchase her books. It’s design seeks to emulate that of a traditional printed newspaper, while integrating the brand’s illustrated elements to add a unique and personal touch that resonates with Alice's storytelling style and audience.